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Why Gallup Ended Its Historic Presidential Approval Poll

Photo by Kelli Dougal / Unsplash

Gallup announced it will end its long running presidential approval tracking poll, closing a data series that began during Franklin Roosevelt’s presidency. The firm said it will shift resources toward research on major social and economic issues rather than ratings of political figures.

The decision reflects broader changes in the polling industry as traditional telephone surveys become more costly and less effective. Several major media polling partnerships have already dissolved or moved away from horse race style coverage.

Gallup’s approval question shaped decades of political analysis and was widely adopted by other pollsters. Surveys measuring President Donald Trump’s approval will continue through other organizations, with recent averages showing similar results to Gallup’s final reading.

Supporters say the shift will focus polling on issues that affect daily life, while critics argue the move reduces a key benchmark for tracking public sentiment toward national leadership. The change marks a significant transformation in how public opinion is measured and reported.

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