TechnoMetrica conducted the League of American Workers survey from April 28 to May 1, 2025. The online study included a sample of 3,032 registered voters in Wisconsin, drawn from our panel partners. The sample included 1,401 people who voted for President Trump in November 2024. After the survey’s completion, TechnoMetrica weighted the dataset by gender, age, race, education, geographic region, party affiliation, and 2024 vote to reflect known benchmarks from the census, voter file data from the state, prior election results, and exit poll data.
The survey’s credibility interval (CI) is ±1.8 percentage points for the overall sample, meaning the results would fall within this range 19 times out of 20 if all registered voters in Wisconsin had been surveyed. For the Trump voter segment, it is ±2.6 percentage points. Due to smaller sample sizes, subgroups based on gender, age, ethnicity, and region have wider credibility intervals.
MaxDiff Exercise
TechnoMetrica conducted a MaxDiff exercise, a technique that forces voters to choose between competing priorities, revealing what truly matters most. The exercise included 10 reasons why people choose Trump. The scores are on a ratio scale, meaning a trait with 20% importance is twice as important as one with 10%. More information on the MaxDiff methodology is available here.
You can download a free topline report from our datastore here.
Recent League of American Workers Surveys:
